The Sports, Media and Technology sector presents high-growth investment opportunities. We help you realize them.
Whom we Service
Grow Your Vision
Rights Holders
✔ Sports IP Owners
✔ Federations
✔ Sponsors
✔ Tourism Boards
Investors
✔ Private Equity
✔ Sovereign Wealth Funds
✔ Venture Capital
✔ Family Offices
Companies
✔ CEO / Boards
✔ International Expansion
✔ M&A
✔ Start-Ups
Examples of industry leading organisations we've worked with
About our Founder
Marcus John is a highly experienced sports, media and tech executive with a proven track record of achieving outsized results over his 30 years of experience in the global sports & entertainment industry. He is CEO of Sports Capital Advisors (SCA), specializing in advisory services for the sports, media and technology sector.
Featured Media Appearances
Marcus is a subject matter expert (SME) for CNBC, Bloomberg, the BBC and various print publications. He provides expert commentary and analysis on topical sports, media and policy issues.
"When you partner with Marcus, you’re not only benefiting from his immense insight, experience and knowledge. You also gain the benefit of the extensive connections he has cultivated. There is no one I know who is better connected globally in this area."
Alejandro Agag
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One step ahead of the game.
"I had the good fortune to work with Marcus during my time at MediaCom/WPP.
As Global Head of Sports, Marcus had a real eye for unearthing opportunities, extremely knowledge about his industry, he innovated our various offerings, educated a diverse global client base and was able to effectively manoeuvre around a large 8000 employee strong organisation.
A very strong self-starter attitude with immense international experience, he was a great asset for the company and clients."
Steven Allan
Former CEO & Chairman Mediacom Worldwide
Testimonials